Greek Tourism - Basic Figures 2010
Contribution to GDP 16% [WTTC]
Contribution to Employment 17,8% of total employment [WTTC]
Total Employment 786.000 [WTTC]
International Tourism Receipts 9,6 bn. €  [BoG]
International Tourist Arrivals 15 mi.
Average per capita tourism expenditure 640 €
Market Share 1,6% World, 3,1% Europe
Seasonality 55% of international tourist arrivals are recorded in July - August - September
Concentration of Supply 66% of hotel beds are concentrated in 4 areas of Greece [HCH]
Hotel Capacity 9.732 hotels / 763.407 beds [HCH]
Top 5 markets Germany (2.038.870), U.K (1.802.201), FYROM (1.104.576), France (868.347), Italy (843.613) [H.ST. & BoG]
Top 5 airports (in international tourist arrivals) Athens (3.092.195), Heraklion (1.914.820), Rhodes (1.416.991), Thessaloniki (758.772), Corfu (722.699) [HELL.STAT.]

2010 Performance

Greece - Competitors
2010 Performance Indexes Greece Spain Cyprus Turkey Egypt Croatia
Ranking - International Tourist Arrivals 17th 4th below
 50th
7th 18th 26th
Ranking - International Tourism Receipts 21st 2nd below 
50th
10th 22nd 33rd
International Tourist Arrivals 2010 (in mi.) 15 52,7 2,2 27,0 14,1 9,1
% change in arrivals 2000 - 2010 21% 13.6% -18.5% 181.3% 176.5% 71,7%
International Tourism Receipts - 2010 bn USD 12,7 52,5 2,2 20,8 12,5 8,3
% change in receipts 2000-2010 38% 75% 15,8% 173,7% 190,7% 196,4%
Average per capita tourism expenditure per trip in USD 846,7 997 991 771 892 906
World Market Share - International Tourist Arrivals 1,6% 5,6% 0,2% 2,9% 1,5% 1%
World Market Share - International Tourism Receipts 1,4% 5,7% 0,2% 2,3% 1,4% 0,9%

Source: SETE, data processed by Hell. Stat Authority, UNWTO, WEF